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Foto del escritorLorena Jiménez

Ladification [Styling Portfolio]


This shoot was done both inside and outside AST, a very cute cafe located in the Yongsan district. This small yet stylish cafe and showroom has dream aesthetics and it is highly involved in the art scene.


AST is not only a cafe but a lifestyle brand that aspires to support different artists and artistic projects both through collaborations or sometimes serving as the location for artistic creations. If you are an art lover or you like cute corners, filled with special charms, I highly suggest you visit this place, it is the perfect quiet place to get inspired.


This was one of my favorite projects in 2017. Not did I only love the concept and chosen scenery that was simple, classy and yet very urban but I also styled it with pieces of some of my favorite Korean designers. The location was also somehow very representing of Korea, having the same mix in between looking very fancy and suddenly out somewhere traditional and charmingly decadent.


On this particular project, I was also able to choose every single one of the items, accessories and styling approach, merely by myself. Without having to double-check or justify my choices with anybody. I had complete creative freedom and therefore really enjoyed being able to express a lot of my personal style and identity through this shoot.


Pictures are being disclosed with the permission of the owner, Photographer Noelia Carballo, to whom the Copyright of the former pictures belongs to. Printed on Korean Indie fashion magazine, Mutzine´s Issue #02.

 

Hair & Makeup: Eunyeong Baek


Assistant: Hojung



 

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